The Industrial Design and Engineering teams of WhiteBoard worked with Activision to design and develop the peripheral for the Cabela’s Dangerous Hunts series. The challenge was to design a controller that was acceptable to moms, yet respected by serious hunters, ultimately prototyped as a “Looks Like-Works Like” unit to review gameplay and for initial marketing review. The Wii peripheral also laid the groundwork for development of the PS3 and Xbox 360 game controllers. Released with Cabela’s Dangerous Hunts 2011, this controller enhances game play with pump action reloading, adjustable stock, and a red filter scope to reveal your “Hunter’s Sense.”