consumer
mecical
sporting goods
commercial
toys
branding/packaging
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EAST POINT SPORTS/MAJIK

SWIVEL TABLES AND DOOR GAMES

East Point Sports/Majik teamed up with the WhiteBoard New Ventures department to design over 60 games for outdoor play and home recreation room use. WhiteBoard’s primary role was to conceptualize new products across several categories with ideation and conceptual materials. Ultimately, slick presentation renderings were created for the client to sell and build first sample prototypes. These designs, once approved were then manufactured by the client’s oversea resources and brought to retail within a 12 month period, start to finish. These games can now be purchased at stores such as Sears, Kmart, Sports Authority, Academy and Dunhams among others