consumer
mecical
sporting goods
commercial
toys
branding/packaging
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WOBBLO

E-COMMERSE SITE

WhiteBoard’s invention team developed the Wobblo, a donut-shaped fidget item with hidden internal workings that cause it to defy logic and physics in it’s movement. Play Vision then licensed the Wobblo for distribution to boutique toy stores. As a new sales outreach, WhiteBoard created an e-commerce site for direct-to-consumer sales.